Valentine’s Day Cookie Cups with Hershey’s Hugs Recipe
Introduction
These Valentine’s Day Cookie Cups are a delightful treat that combines soft sugar cookie dough with creamy Hershey’s Hugs chocolate centers. Perfect for celebrating love or any special occasion, they’re fun to make and even better to share.

Ingredients
- 17.5 ounce package sugar cookie mix
- ½ cup (1 stick) salted butter, melted
- 3 tbsp all-purpose flour
- 1 large egg, room temperature
- Pink or red food coloring
- 24-26 Hershey’s Hugs, unwrapped
- Decorative sprinkles (optional)
Instructions
- Step 1: Preheat your oven to 350°F (175°C) and spray a mini cupcake pan with cooking spray.
- Step 2: In a large bowl, combine the sugar cookie mix, melted butter, all-purpose flour, egg, and food coloring. Beat together until just mixed. Adjust the color by adding more food coloring if needed.
- Step 3: Take about 1 tablespoon of the cookie dough and flatten it with your hand or a rolling pin until it’s roughly the size of your palm.
- Step 4: Place one unwrapped Hershey’s Hug in the center of the flattened dough, then wrap the dough around the chocolate to form a ball, sealing it completely.
- Step 5: Place each dough ball upright into a cavity in the prepared mini cupcake pan. Repeat until all the dough is used.
- Step 6: Bake in the preheated oven for 10 to 12 minutes, or until the cookie dough looks set and slightly golden around the edges.
- Step 7: Remove from the oven and immediately sprinkle with decorative sprinkles, if using.
- Step 8: Allow the cookie cups to cool in the pan for about 15 minutes before carefully removing and serving.
Tips & Variations
- Use different colored food coloring or edible glitter to customize your cookie cups for other holidays or parties.
- Substitute Hershey’s Kisses or other small chocolates if Hugs are unavailable.
- For extra flavor, add a teaspoon of vanilla extract or almond extract to the cookie dough mixture.
- Sprinkles add a fun touch, but chopped nuts or mini chocolate chips can also be sprinkled on top before baking for crunch.
Storage
Store cookie cups in an airtight container at room temperature for up to 3 days. For longer storage, freeze them for up to 1 month. Reheat briefly in the microwave or enjoy at room temperature.
How to Serve

Serve this delicious recipe with your favorite sides.
FAQs
Can I make these cookie cups ahead of time?
Yes, you can prepare the dough and form the balls ahead of time. Keep them refrigerated in the cupcake pan covered with plastic wrap for up to 24 hours before baking.
What if I don’t have a mini cupcake pan?
A mini cupcake pan works best for shaping and baking these cookie cups evenly, but you can use a regular muffin pan. Keep in mind the cookie cups will be larger and baking time may need to be extended slightly.
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Valentine’s Day Cookie Cups with Hershey’s Hugs Recipe
- Total Time: 27 minutes
- Yield: 24–26 cookie cups 1x
Description
These Valentine’s Day Cookie Cups are delightful treats perfect for celebrating the holiday with loved ones. Made with a sugar cookie base and filled with Hershey’s hugs chocolates, these adorable bite-sized cups are baked to a golden perfection and topped with festive sprinkles for a sweet and charming dessert.
Ingredients
Cookie Dough
- 17.5 ounce package sugar cookie mix
- ½ cup (1 stick) salted butter, melted
- 3 tbsp all-purpose flour
- 1 large egg, room temperature
- Pink or red food coloring, as desired
Filling and Topping
- 24–26 Hershey’s hugs, unwrapped
- Decorative sprinkles (optional)
Instructions
- Prepare Pan and Oven: Spray a mini cupcake pan generously with cooking spray to prevent sticking. Preheat your oven to 350 degrees Fahrenheit to ensure it reaches the perfect baking temperature.
- Mix Cookie Dough: In a large mixing bowl, combine the sugar cookie mix, melted salted butter, all-purpose flour, egg, and desired amount of pink or red food coloring. Beat the mixture until just combined to form a smooth dough with a festive tint.
- Shape Dough: Take approximately 1 tablespoon of the cookie dough and flatten it using your hand or a rolling pin to roughly the size of your palm, creating a flat circle ready to envelop the chocolate.
- Enclose Chocolate: Place one unwrapped Hershey’s hug in the center of the flattened dough, then carefully wrap and pinch the dough around the chocolate to form a smooth ball, completely encasing the chocolate inside.
- Fill Muffin Pan: Place each dough ball upright into a cavity of the prepared mini cupcake pan. Repeat this process with the remaining dough and chocolates until the pan is filled.
- Bake: Bake the cookie cups in the preheated oven for 10 to 12 minutes or until the outside of the dough looks set, indicating they are baked through.
- Add Toppings: Remove the baked cookie cups from the oven and immediately sprinkle decorative sprinkles on top while still warm, allowing them to adhere.
- Cool and Serve: Allow the cookie cups to cool in the pan for about 15 minutes to set completely before serving. Enjoy these festive treats once cooled.
Notes
- Using room temperature egg helps the dough mix evenly and improves texture.
- Adjust the amount of food coloring to achieve your preferred shade of pink or red.
- Ensure the mini cupcake pan is well-greased to easily remove cookie cups after baking.
- Decorative sprinkles are optional but add a festive touch perfect for Valentine’s Day.
- Store leftover cookie cups in an airtight container at room temperature for up to 3 days.
- Prep Time: 15 minutes
- Cook Time: 12 minutes
- Category: Dessert
- Method: Baking
- Cuisine: American
Keywords: Valentine’s Day, Cookie Cups, Sugar Cookies, Hershey’s Hugs, Holiday Treats, Mini Cookies

